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Use your cover letter to show how your talent and experience will solve a problem or drive results for your future employer. For example,

  1. if you say you’re collaborative
  2. , give an example of how you

used your collaboration skills at your last internship, and then show how that experience will benefit the employer.

It’s all about personalization. Write a cover letter that uniquely presents the real you and the future impact only you can make at the company.